RB2B offers a range of plans to cater to different business needs. Below is a detailed comparison of the Free, Starter, Pro, and Pro+ plans, highlighting their features, pricing, and integrations.

Understanding RB2B's Pricing Plans: Free, Starter, Pro, and Pro+

RB2B offers four distinct pricing plans—Free, Starter, Pro, and Pro+—each tailored to meet different customer requirements. Below, we outline the features of these plans and provide guidance on selecting the best one for your needs.

Choosing Between Plans

Your choice between the Starter and Pro plans should depend on the type of information you need to access and your desired integration options:

Choose the Starter Plan if:
- Company-level identification and notifications via Slack or Teams are sufficient for your requirements.
- You do not need email addresses for identified individuals.
Choose the Pro Plan if:
- You require person-level identification to identify specific individuals interacting with your business.
- Email addresses are essential for your processes.
- You need integrations beyond Slack or Teams to streamline your workflows.

By evaluating your specific needs for identification details and software integrations, you can choose the RB2B plan that best aligns with your business requirements. If you’re still unsure, consider starting with the Starter plan and upgrading to Pro as your needs evolve.

Pricing and Credits

Plan	Monthly Credits	Monthly Cost
Free	150	Free
Starter	300	$79
Pro	Starting at 600	Starting at $149
Pro+	Starting at 600	Starting at $199

Note: For the most current pricing details, please refer to RB2B's official pricing page.

Overages

Plan	Overage Cost Per Credit
Free	Not available
Starter	45¢/credit
Pro	25¢/credit
Pro+	25¢/credit

Visitor Identification Coverage

Identification coverage increases by plan, combining company-level identification globally with contact-level identification for U.S.-based visitors where available.

Free plans include company-level identification only, typically identifying 15–20% of visitors.
Starter and Pro plans add U.S. contact-level identification, increasing total coverage to approximately 30–40%.
Pro+ offers the most comprehensive coverage, combining expanded contact-level and company-level identification for an average coverage of 70–80%.

Identification rates are averages and may fluctuate depending on traffic composition, site audience, and browsing behavior.

Expected Match Rates

Feature	Free	Starter	Pro	Pro+
Contact-Level Identification (US Only)	Not included	Included	Included	Included
Company-Level Identification (Global)	Included	Included	Included	Included
Coverage	15-20%	30-40%	30-40%	70-80%

Profile Information

Feature	Free	Starter	Pro	Pro+
LinkedIn Profile	Not included	Included	Included	Included
Full Name	Not included	Included	Included	Included
Job Title	Not included	Included	Included	Included
Company Name	Included	Included	Included	Included
Industry	Not included	Included	Included	Included
Business Email	Not included	Not included	Included	Included
Pageview History	Not included	Included	Included	Included
Repeat Visitor Tracking	Included	Included	Included	Included

Features

Free Plan

Provides:
- Company-level identification features only, which allow you to identify organizations interacting with your business.
Limitations:
- Does not include person-level identification or email addresses.

Starter Plan

Provides:
- Contact-level and Company-level identification.
- Notifications through Slack or Microsoft Teams.
Limitations:
- Does not include email addresses.
- Lacks advanced integration options beyond Slack or Teams.

Pro and Pro+ Plans

Provides:
- Person-level identification, a key differentiator compared to the Free plan.
- Email addresses included for identified individuals.
- Expanded integrations beyond Slack and Microsoft Teams.
- Provides access to RB2B's full suite of features like Hot Leads, Hot Pages, URL Restrictions, and more.

Feature	Free	Starter	Pro	Pro+
Hot Leads Tagging	Not included	Not included	Included	Included
Hot Page Tagging	Not included	Not included	Included	Included
URL Restrictions	Not included	Not included	Included	Included
Domain Exclusion List	Not included	Not included	Included	Included
Multiple Domains	Not included	Not included	Included	Included

Export & Integrations

Integration	Free	Starter	Pro	Pro+
Slack	Included	Included	Included	Included
Microsoft Teams	Included	Included	Included	Included
CSV Export	Not included	Not included	Included	Included
HubSpot CRM	Not included	Not included	Included	Included
Salesforce CRM	Not included	Not included	Included	Included
Clay	Not included	Not included	Included	Included
Webhook	Not included	Not included	Included	Included
n8n	Not included	Not included	Included	Included
All other integrations	Not included	Not included	Included	Included