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Mixmax FAQs

Frequently asked questions about RB2B's Mixmax integration.

Updated over 4 months ago

Does RB2B send repeat visitor data to Mixmax?

By design, RB2B only sends net-new profiles to your Mixmax integration at the moment of identification. This means that if there is a returning visitor to your website or a new contact navigates around your website, we do not update the contact in Mixmax with new information if their contact has been previously sent.


Why did my Mixmax integration shut off?

If your Mixmax integration has shut off unexpectedly, it may be due to an error returned to RB2B, prompting our system to disable it to prevent further requests that would result in errors.

Before reactivating your Mixmax integration, please follow these steps:

  1. Verify that the URL you have entered is correct.

  2. Ensure that the recipient system is properly configured to receive the data.

Once these checks are complete, you can turn your Mixmax integration back on.


Does the Mixmax integration send profiles retroactively?

No, the Mixmax integration will only send net-new profiles that are identified the integration is successfully connected. Previously identified users will not be sent.

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