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SmartReach FAQs

Frequently asked questions about RB2B's SmartReach integration.

Updated over a month ago

Does RB2B send repeat visitor data to SmartReach?

By design, RB2B only sends net-new profiles to your SmartReach integration at the moment of identification. This means that if there is a returning visitor to your website or a new contact navigates around your website, we do not update the contact in SmartReach with new information if their contact has been previously sent.


Why did my SmartReach integration shut off?

If your SmartReach integration has shut off unexpectedly, it may be due to an error returned to RB2B, prompting our system to disable it to prevent further requests that would result in errors.

Before reactivating your SmartReach integration, please follow these steps:

  1. Verify that the URL you have entered is correct.

  2. Ensure that the recipient system is properly configured to receive the data.

Once these checks are complete, you can turn your SmartReach integration back on.


Does the SmartReach integration send profiles retroactively?

No, the SmartReach integration will only send net-new profiles that are identified the integration is successfully connected. Previously identified users will not be sent.

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