Katelyn Stoll, Head of Revenue Operations at Nurdle AI, is leveraging RB2B to change not just their sales approach, but also their marketing and SEO strategies!
​
Katelyn shared some fantastic insights: "Retention helped us notice a lot of people visiting the site are medical professionals. So we’d send that to our SEO team to figure out which keywords are triggering that and optimize." This strategic use of data is enabling them to attract the right audience more efficiently.
​
What's more, the instant Slack notifications feature of RB2B has been a game-changer. It allows their team to be agile, responding to potential interest in real-time. "Getting pinged when someone visits the site is nice, and understanding where they visited can be even more helpful!" says Katelyn. Speed is of the essence, and being able to target individuals soon after their site visit is leading to quick wins.
​
Their team values the precision that RB2B provides in pinpointing traffic that aligns with their ideal customer profile, significantly boosting their outreach strategies. Katelyn highlighted the effectiveness of this approach, noting the tangible outcomes from her targeted outreach efforts. It underscores the importance of making informed and prompt decisions in today's fast-paced business environment.
​
It's inspiring to see our clients like Katelyn and her team at Nurdle AI harness RB2B to drive their business forward!
​
Thank you, Katelyn!