The Starter plan is designed for teams that want a simple, low-lift way to start identifying website visitors. It includes 300 monthly credits, company-level and limited contact-level identification, and a Slack integration for real-time alerts, without requiring CRM or outbound tool setup. Starter is ideal for teams looking to test visitor identification and act on key signals without the complexity of full integrations.

The Starter plan is built for startups, early-stage teams, and low-volume businesses that want visibility into who’s visiting their site without committing to a full sales or marketing stack. It’s a good fit for teams with lighter traffic, smaller pipelines, or limited operational bandwidth that still want actionable signals delivered simply, often directly to Slack. Starter provides meaningful insight without the cost or complexity of higher-tier plans.

All prices in USD.

Starter is designed for teams that want dependable company-level identification with light contact coverage using our Basic Resolution. It’s a great entry point for understanding who’s visiting your site and capturing core account insights, especially if your needs are primarily company-focused.

Pro and Pro+ expand into contact-level identification, allowing you to see the actual people behind the visits, not just the companies. Pro includes Basic Resolution for strong U.S.-focused coverage, while Pro+ upgrades to Premium Resolution, adding additional data sources to significantly increase both U.S. and international match rates for the highest overall visibility.

If you plan to run outbound, sales-led, or global campaigns, moving beyond Starter can dramatically increase how many visitors you can identify. Learn more about how our resolution types impact coverage.

For a full list of all features and identification coverage for the Starter plan, please see our plans comparison page.