📌 OEM Partners Only
This guide is intended for participants in the RB2B OEM Program. If you are a standard RB2B customer, please refer to the main installation guide for instructions specific to your account.

As an RB2B OEM partner, you’re provided with a custom tracking script that enables visitor identification on your customers' domains. This script powers the core of the RB2B functionality, allowing real-time pageview data to flow through your webhook once installed.

⚠️ Note: The tracking script will only function on domains that have been explicitly added via the OEM Domain Management API. If a domain isn’t added, no data will be collected—even if the script is installed.

Where to Find Your Script

To access your bespoke tracking script:

Go to your Dashboard at https://app.rb2b.com/oem_dashboard
Locate the Script Setup card
Click View Script Installation
Copy the full script tag provided

How to Install the Script

Place the script tag in the <head> of each page you want to track.

Basic Installation Example:

<head>
   <!-- RB2B OEM Tracking Script -->
   <script>...</script>
</head>

Best Practices:

Install it site-wide (via your CMS template or tag manager)
Do not modify the script URL

Optional: Add a `customer_id` to Associate Visitors

If you're installing the script on behalf of your customers, you can pass a customer_id value to help identify which of your clients a visitor belongs to. This value will be included in the webhook payload alongside visitor data.

Installation with `customer_id`:

<head>
   <script>
     window.rb2bConfig = { options: { customer_id: 'customer-12345' } };   
   </script>
   <script>
     !function(key) {
     if (window.reb2b) return;
     window.reb2b = {loaded: true};
     var s = document.createElement("script");
     s.async = true;
     s.src = "https://ddwl4m2hdecbv.cloudfront.net/b/" + key + "/" + key + ".js.gz";
     document.getElementsByTagName("script")[0].parentNode.insertBefore(s, document.getElementsByTagName("script")[0]);
}("YOUR-ACCOUNT-ID");
   </script>
</head>

Webhook Payload Addition:

{
  "customer_id": "customer-12345"
}

Tips:

You can dynamically inject the customer_id server-side if you're templating multiple customer domains.
This helps you map traffic data back to your internal accounts more easily.

What factors can affect the performance of RB2B's tracking script?

Installing Your RB2B Tracking Script

Managing Your Script in RB2B

RB2B's OEM Partner Program

Installing Your RB2B OEM Tracking Script