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Troubleshooting: HubSpot CRM

Updated this week

RB2B encountered an error when syncing Contacts' linkedin_personal_url property.

By default, RB2B creates a field called LinkedIn Personal URL to pass the visitor's LinkedIn URL to but sometimes HubSpot accounts are configured in such a way that they prevent its creation or they delete it afterwards. If you're not receiving the LinkedIn Personal URL values for contacts in your HubSpot CRM via RB2B, follow the steps below to resolve the issue.

Step 1: Add a "LinkedIn Personal URL" Property

In your HubSpot account:

  1. Navigate to Settings.

  2. Go to Properties under Data Management.

  3. Select Contact Properties from the dropdown list.

  4. Click Create Property.

  5. Name the new property "LinkedIn Personal URL" and set its field type to be "Text".

  6. Click Save.

Step 2: Re-authenticate Your HubSpot Integration

After updating your picklist and confirming the property name, you’ll need to refresh your integration to apply these changes:

  1. Log in to your RB2B dashboard.

  2. Navigate to the HubSpot CRM integration.

  3. Click Re-authenticate with HubSpot.

  4. Follow the prompts to reconnect your account.

RB2B encountered an error when syncing Contacts' industry property.

If you're not receiving Industry values for contacts in your HubSpot CRM via RB2B, follow the steps below to resolve the issue. These steps ensure that your CRM is correctly set up to receive and map industry data provided by RB2B.

Step 1: Update Your Industry Picklist in HubSpot

RB2B sends Industry data based on a standardized list of categories. To receive this data correctly, your Industry field in HubSpot must include all the expected values.

Industries

  • Automotive

  • Construction

  • Creative Arts and Entertainment

  • Education

  • Energy

  • Finance and Banking

  • Food and Beverage

  • Government and Public Administration

  • Health and Pharmaceuticals

  • Information Technology

  • Manufacturing

  • Marketing & Advertising

  • Media and Publishing

  • Non-Profit and Social Services

  • Professional and Business Services

  • Real Estate

  • Retail

  • Telecommunications

  • Tourism and Hospitality

  • Transportation and Logistics

  • Utilities

How to Update Your Picklist

In your HubSpot account:

  1. Navigate to Settings.

  2. Go to Properties under Data Management.

  3. Search for and select the Industry property.

  4. Click Edit Options.

  5. Add any missing values from the Industries list above.

  6. Click Save.

Step 2: Confirm Your Property is Named “Industry”

RB2B maps industry data specifically to a property labeled exactly Industry (case-sensitive). Double-check the property name:

  • In Settings > Properties, search for the Industry field.

  • Ensure it is named Industry and not something similar like "Industry Type" or "Business Category."

  • If needed, rename your property or create a new one with the correct name.

Step 3: Re-authenticate Your HubSpot Integration

After updating your picklist and confirming the property name, you’ll need to refresh your integration to apply these changes:

  1. Log in to your RB2B dashboard.

  2. Navigate to the HubSpot CRM integration.

  3. Click Re-authenticate with HubSpot.

  4. Follow the prompts to reconnect your account.

This step ensures RB2B syncs the updated configuration and begins passing Industry data correctly.

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