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How does RB2B work?
Updated over a week ago

RB2B operates through a structured four-step process designed to enhance user engagement on your website while upholding privacy and data integrity:

Step 1: Activation & Initial Screening

  • Script Activation: Our script activates upon a visitor's arrival to your site.

  • Geofence Verification: We conduct initial checks, including a geofence for U.S. location verification.

  • User Qualification: The visitor undergoes a series of evaluations to qualify for further analysis.

Step 2: Information Correlation

  • Tracking and Identification: We use a combination of 1st and 3rd party cookies, device IDs, and IP addresses to track and identify individuals across our network.

Step 3: Professional Profiling

  • Profile Enrichment: After a successful match, we enrich the identified profile with professional details sourced from LinkedIn and other career-related databases to construct a comprehensive professional snapshot.

Step 4: Value Assessment & Transmission

  • Validation: We validate the enriched profile to ensure it is complete and valuable.

  • Secure Transmission: The actionable insight is securely transmitted to you, enabling targeted engagement and personalized user experiences.

This streamlined approach ensures that only meaningful and actionable user profiles are shared, respecting both user privacy and your strategic goals.

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