As well as updating your Cookie Banner, it's crucial to update your privacy policies to reflect the new data processing activities. To align with best practices, we strongly advise collaborating with your legal team to review and modify your privacy policy appropriately. Additionally, it is important to note that compliance responsibility rests entirely with website administrators. RB2B does not actively monitor or verify user compliance.
Overview of Compliance Requirements
RB2B requires users to update their privacy policy and cookie banner to reflect the usage of its tracking functionalities. These updates ensure transparency for visitors and compliance with privacy regulations. RB2B does not actively monitor or verify user compliance, so the entire responsibility lies with the website administrator.
Additionally, ensure that these updates are synchronized with a cookie compliance tool. This step is essential to maintain transparency with your website visitors by providing them with clear, up-to-date information about how their data is handled. To verify compliance, ensure the RB2B tracking script functions properly on your website and confirm that opt-out settings are accessible in your privacy policy.
IMPORTANT: RB2B does not independently verify whether your privacy policy or cookie banners have been updated. Users are trusted to implement these changes themselves and are encouraged to conduct regular compliance checks.
Standard Verbiage
For incorporating RB2B practices into your privacy policy, here is the suggested language:
When you visit or log in to our website, cookies and similar technologies may be used by our online data partners or vendors to associate these activities with other personal information they or others have about you, including by association with your email. We (or service providers on our behalf) may then send communications and marketing to these email. You may opt out of receiving this advertising by visiting https://app.retention.com/optout.
Please note that the language provided above is intended to guide you in updating your privacy policy to reflect the use of cookies and similar technologies by your online data partners or vendors. It is important to clarify that we, as your service provider, do not directly contact individuals on your behalf based on this data collection. The recommended text is to ensure transparency with your website visitors, indicating that they may be contacted by you or your service providers based on the information collected through these technologies. We encourage responsible and compliant use of such data in accordance with privacy laws and best practices. Users should regularly audit their privacy policies and cookie banners to ensure they remain consistent with both RB2B's guidelines and any applicable legal requirements.
Additional Verbiage for GDPR If International Company-Level Identification is Enabled
If you have enabled International Company-Level Identification on your account, best practice is to add information regarding GDPR Opt-Out in addition to the standard verbiage provided above:
When you visit or log in to our website, cookies and similar technologies may be used by our online data partners or vendors to associate these activities with other personal information they or others have about you, including by association with your email. We (or service providers on our behalf) may then send communications and marketing to these email. You may opt out of receiving this advertising by visiting https://app.retention.com/optout. You also have the option to opt out of the collection of your personal data in compliance with GDPR. To exercise this option, please visit https://www.rb2b.com/rb2b-gdpr-opt-out.
Summary
By updating your privacy policy and cookie banner and ensuring the RB2B tracking script is functional, your website can meet RB2B’s compliance requirements. Remember, all compliance responsibilities rest with your team, and conducting regular audits ensures adherence to evolving privacy regulations.
Verification Steps
Once updates are completed, take these steps to verify compliance:
Confirm that the RB2B tracking script has been correctly implemented.
Test the functionality of opt-out mechanisms to ensure they are accessible for users.
Conduct periodic reviews to ensure compliance with RB2B's requirements and privacy regulations.